FaceTec™ empowers users to easily personalise or customise their own or other's facial images.
FaceTec™ can also be used to build applications on the Facebook® platform.
Click below to see an example.
What is FaceTec™?
FaceTec™ is a digital marketing platform that uses patented facial recognition technology to enable the large scale automated personalisation of digital advertising, communication and content for brands, marketing agencies and advertisers.
What does FaceTec™ do?
FaceTec™ enables 'end users' to easily customise and personalise digital facial images, which can be automatically embedded in digital advertising, brand related communications and content and virally distributed throughout the Web 2.0, mobile, video game & online worlds.
How does FaceTec™ do it?
The FaceTec™ platform automatically detects a face in an uploaded digital image and adds menu driven assets to the face e.g. virtual make-up, identity, ageing, gender, skin tone changes or replaces the eyes and lips or (ii) can extract the face (with or without the aforementioned example ‘changes’) and place it in another digital image e.g. replace a fashion or hair model’s face with the end users - to enable them to virtually try-on new hair styles or fashions, or have the users face replace that of a movie stars in screenshot from a new film.
One server can auto process (with no manpower overhead) 44,000 uploaded images/day or 1.2million/month
